Affordable Creative Media Solutions, Web Designs for Small Business.

MEDIA

Media is a broad term to describe the medium of communication.  Communication is the cornerstone of every business. You want to effectively communicate to the global community about your product, service or event.

Most importantly, you want this communication to instantly give prospects a true sense of your product or event. 

The power of image-centric marketing rather than traditional text-based is the biggest trend of our time.  According to Trend Reports, between 65 and 85 percent of people describe themselves as visual learners. This means they digest information more easily by viewing an image rather then reading text.

The most beautiful thing we can experience is the mysterious.

Albert Einstein

Not surprising, the nature of business marketing is now image-heavy websites, content, social media posts and even traditional print advertising.  New research by the Content Marketing Institute shows that adding video to your website’s content is most effective tool to increasing engagement and conversion.  In this information-age most people have a limited attention span,  a video can feed content, a vibe, the energy of an event or business in a few short moments.  That engagement, keeps the prospects attention for a few more moments and ideally converts them to a client.

Consumer are getting smarter and they want authenticity.  A prospect is more influenced by businesses they relate to and respect.  Grass-root “In the moment” imagery is preferred over staged shots and the celebrated message is friendly, authentic, insightful and maybe even a little edgy.

Being authentic means staying true to your brand and beliefs. 

MEDIA tells your unique story. Each endeavors calls for a thoughtful strategy. Whether it is an engaging photo blog or short captivating video, facebook cover shot or images for your website or print advertising there is a message in each mission. Outstanding creative doesn’t just happen.

Climbbetty can help you with your creative media needs at an affordable price. Find out more about our Media Services and how we make you look good!

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